One of the most frequent questions I get asked when I’m training others in social media marketing is “But, what do I post on social media? What do I talk about each day?”. I know it can be daunting - you know you should be posting something, but end up sitting, staring at a blank screen. At … Continue reading What do I post on social media?
How many apps have you allowed access to your Facebook, Twitter and Instagram accounts? The answer is probably more than you think. Do your posts to Facebook appear as a 'fb.me' link on Twitter? It's annoying, right? And not only for you, but your followers too. A number of business owners that I've visited over the past … Continue reading How do you unlink social media accounts?
A Guest Blog Post from Sommer at Sidekick Digital First impressions matter, which is why landing pages can be the death of your campaign if executed poorly. Potential conversion opportunities are frequently missed because of badly designed landing pages or unconvincing copy deterring users. The benefits are huge when you perfect your landing page design … Continue reading A Comprehensive Guide to a Successful Landing Page
Surprise! 🎉 If you've taken a look at Instagram over the past couple of days you might have seen the new Instagram feature. A post shared by Instagram read: "Starting today, you can share up to 10 photos and videos in one post on Instagram. With this update, you no longer have to choose the single … Continue reading New Instagram Feature
Have you ever used Bitly in order to measure the number of clicks a link receives? If so, you're likely to have seen 'Dark Traffic' as one of your referrers. 'Dark Traffic' refers to clicks on that link from emails, mobile apps (such as your email app or WhatsApp), text messages, or when the link is … Continue reading Dark Social – What is it and how does it affect you?
Guest blog post by Josh from abbotFox Norwich In a rapidly developing technological world, businesses are adapting to the curve balls that the new digital age is throwing at them - and estate agency is no different. Gone are the days of customers flicking through the property section and popping into the local agent. To … Continue reading How Social Media Affects the Property Industry – abbotFox Norwich
Think for a moment about people you know - family, friends, colleagues, old school friends... How many of them have social media accounts? My guess is 'most of them'! Today, there are few better ways to interact with your current and potential customers on a daily basis than with social media. Just 10 years ago, … Continue reading 6 Daily Habits for Anyone Looking After Social Media for Business
Social media has changed how businesses approach marketing, and 2016 has seen huge shifts in the world of social media. Facebook has introduced Live video, Instagram has launched Stories, Vine is no more… and as a business owner, you have to stay on top of these changes in order for your message to be heard. … Continue reading Social Media in 2017
So, Instagram Stories has been around for a few months now and I think it's safe to say it's here to stay. Having had the opportunity to play with Instagram Stories myself, and to watch what others do with it, here's a few ideas of how to effectively use Instagram Stories for your business. What is … Continue reading 5 Ways To Use Instagram Stories For Your Business
Christmas comes but once a year - we should think about social media content now November's here! Each year, as the Christmas season approaches, marketing campaigns seem to be EVERYWHERE with all businesses trying to cash in on the Christmas spending frenzy. So how do you create a social media campaign that competes? We've taken … Continue reading Social Media Campaign Ideas for Christmas