Have you ever searched for that emoji that just doesn't exist? Well, you'll be pleased to learn that emoji company Unicode are releasing nearly 75 new emojis this month. Emojis are fast becoming a regular way for businesses and social media managers to engage with their consumers. For businesses like Domino's Pizza - whose social … Continue reading How new emojis could improve social media marketing
Microsoft is buying the professional networking social media platform LinkedIn for just over $26 billion (£18 billion), but why? Well, to put it simply: Microsoft + LinkedIn = $$$ ! LinkedIn has become the go-to tool for recruiting, finding new clients, sharing posts for a wide audience, discussing projects through messaging and group discussions, and the all-important social … Continue reading Why is Microsoft buying LinkedIn?
Most marketers get social media wrong. Especially those that have been around the block a few times and know a thing or two about marketing. But why?
It's not a fad, nor a passing craze. Blogging is here to stay and is a proven method that adds to your digital marketing success. It not only gives you something to promote and share on social media, adding to your business' online presence, but also presents many SEO opportunities to drive traffic to your website and improve your search engine ranking.
You want your social media posts to get attention, but how do you go about it? There's no magic formula. But, LAMB Social Media Management have put together this handy little 'Who, What, Where, When, Why and How' guide to help.