For some time now, I’ve been recommending the use of video in social media posts as many social media platforms seem to favour video over other types of media. At my workshops I also advise that as marketers, we must consider that the majority of people using social media platforms will do so on their … Continue reading What is IGTV? Instagram’s new app is here
An announcement was made yesterday by Facebook (who own Instagram) saying that they now allow businesses to schedule posts to Instagram. This feature has not been available until now. Us business owners could prep an Instagram post and schedule a reminder to post it to Instagram, and an app on our phones would send a … Continue reading Businesses can now schedule posts to Instagram
Since its launch in August 2016, Instagram Stories has allowed an Instagram user to create a ‘story’ of images and videos. These appear above a user’s Instagram feed and are available to view for 24 hours only… after that, they disappear. Instagram users can draw on the photos and videos, add text and filters, record a … Continue reading Ideas for more creative Instagram Stories
How many apps have you allowed access to your Facebook, Twitter and Instagram accounts? The answer is probably more than you think. Do your posts to Facebook appear as a 'fb.me' link on Twitter? It's annoying, right? And not only for you, but your followers too. A number of business owners that I've visited over the past … Continue reading How do you unlink social media accounts?
Surprise! 🎉 If you've taken a look at Instagram over the past couple of days you might have seen the new Instagram feature. A post shared by Instagram read: "Starting today, you can share up to 10 photos and videos in one post on Instagram. With this update, you no longer have to choose the single … Continue reading New Instagram Feature
So, Instagram Stories has been around for a few months now and I think it's safe to say it's here to stay. Having had the opportunity to play with Instagram Stories myself, and to watch what others do with it, here's a few ideas of how to effectively use Instagram Stories for your business. What is … Continue reading 5 Ways To Use Instagram Stories For Your Business
Christmas comes but once a year - we should think about social media content now November's here! Each year, as the Christmas season approaches, marketing campaigns seem to be EVERYWHERE with all businesses trying to cash in on the Christmas spending frenzy. So how do you create a social media campaign that competes? We've taken … Continue reading Social Media Campaign Ideas for Christmas
When you’re setting up your Facebook, Twitter and Instagram accounts, you will be given the option to connect your accounts together, with the idea that when you post something on one platform, the exact same post will appear on the other platform. Sounds good, right? Well, none of your followers will thank you for it or appreciate it.
You may have noticed a new addition to Instagram today... Instagram Stories. The new feature is already causing controversy due to its striking similarities to another social media platform — Snapchat. But the real question is, what does this mean for your business?
To really make the most out of your social media presence, ensure you are strategic with your calls to action. Here's our top 5 tips for getting social media calls to action right, and some examples of exactly how it’s been done successfully.