Since its launch in August 2016, Instagram Stories has allowed an Instagram user to create a ‘story’ of images and videos. These appear above a user’s Instagram feed and are available to view for 24 hours only… after that, they disappear. Instagram users can draw on the photos and videos, add text and filters, record a … Continue reading Ideas for more creative Instagram Stories
By using Twitter's in built search bar in a particular way, you can search for Tweets by location, and even Tweets within a radius of a particular point that mention a specific word or phrase. While this can prove to be interesting in itself, you can use this type of search to take part in … Continue reading Searching Tweets By Location
A GUEST BLOG POST FROM Kayleigh at KW Design Own or run a business? Then hopefully you will be familiar with the importance of branding. In today’s market we have just a split second to catch the attention of our consumer, so it is vital that we make the right first impressions with our business … Continue reading How consistent is your brand?
How many apps have you allowed access to your Facebook, Twitter and Instagram accounts? The answer is probably more than you think. Do your posts to Facebook appear as a 'fb.me' link on Twitter? It's annoying, right? And not only for you, but your followers too. A number of business owners that I've visited over the past … Continue reading How do you unlink social media accounts?
A Guest Blog Post from Sommer at Sidekick Digital First impressions matter, which is why landing pages can be the death of your campaign if executed poorly. Potential conversion opportunities are frequently missed because of badly designed landing pages or unconvincing copy deterring users. The benefits are huge when you perfect your landing page design … Continue reading A Comprehensive Guide to a Successful Landing Page
Surprise! 🎉 If you've taken a look at Instagram over the past couple of days you might have seen the new Instagram feature. A post shared by Instagram read: "Starting today, you can share up to 10 photos and videos in one post on Instagram. With this update, you no longer have to choose the single … Continue reading New Instagram Feature
Have you ever used Bitly in order to measure the number of clicks a link receives? If so, you're likely to have seen 'Dark Traffic' as one of your referrers. 'Dark Traffic' refers to clicks on that link from emails, mobile apps (such as your email app or WhatsApp), text messages, or when the link is … Continue reading Dark Social – What is it and how does it affect you?
So, Instagram Stories has been around for a few months now and I think it's safe to say it's here to stay. Having had the opportunity to play with Instagram Stories myself, and to watch what others do with it, here's a few ideas of how to effectively use Instagram Stories for your business. What is … Continue reading 5 Ways To Use Instagram Stories For Your Business
Christmas comes but once a year - we should think about social media content now November's here! Each year, as the Christmas season approaches, marketing campaigns seem to be EVERYWHERE with all businesses trying to cash in on the Christmas spending frenzy. So how do you create a social media campaign that competes? We've taken … Continue reading Social Media Campaign Ideas for Christmas
Not engaging on social media isn’t an option for a company: You must go where your customers are. And billions and billions of people are on social media. But the size of your social media audience isn’t an indicator of success...